Case Study: Sports Radio 810 WHB achieves 120,000 downloads and 5 million impressions with Moblico

810 Radio Gets 5 Million Impressions with Mobile Marketing Campaign

Sports Radio 810 WHB, America’s largest all-sports radio station in Kansas City, needed a way to let listeners live-stream on smartphones while also giving them easy access to podcasts, show lineups, special deals, and sponsors. The station turned to Moblico for a mobile app solution that would keep fans connected to the station and their favorite Kansas City teams from anywhere.

Moblico created native apps for iPhone, Android, and Blackberry with live streaming, podcast replay, and integrated advertising. The app delivered measurable results, including 120,000 downloads, more than 10,000 unique users per month, and 5 million impressions from one marketing campaign. Moblico also helped Sports Radio 810 WHB better target sponsorships by identifying key listener segments, opening a new revenue stream through mobile ads.

Sports Radio 810 WHB

Jeff Montgomery

Co-Owner