Case Study: American Direct Logistics achieves 68% boost in productivity and real-time visibility with MobiWork

American Direct Logistics Uses MobiWork to Achieve Last Mile Operations

American Direct Logistics (ADL), a Syosset, New York–based logistics firm with 65 years of experience and 450 technicians specializing in white‑glove delivery and assembly, struggled with fragmented, manual workflows—Excel sheets, emails and paper—that left dispatchers and managers without real‑time field visibility or efficient last‑mile routing. Needing a customizable, field‑friendly solution that supported routing, geocoding, QuickBooks integration and real‑time data entry, ADL selected MobiWork to modernize communication and operations.

MobiWork deployed its mobile app, routing engine and MobiRules automation (plus customer portal, alerts and scheduling features) to centralize work orders, optimize three‑point routes, and push notifications to technicians and customers. The switch took under a month with brief training, freed technicians to resolve issues on site, and delivered measurable impact: ADL reports a 68% increase in productivity and visibility thanks to MobiWork.

American Direct Logistics

Gavin Pelling

Chief Executive Officer