Case Study: Romcom unifies B2B client portfolios with Mobiversal's custom CRM

Romcom recovers over €6,000 monthly in under 4 months with Mobiversal

Romcom, a lending brokerage and consulting company, faced a fragmented operation where its consultants managed complex client portfolios across nine distinct stages using scattered tools like Excel, email, and an internal system. This led to inefficient manual processes for data correlation, institutional lookups, and task management. They partnered with software development vendor Mobiversal for a custom solution to centralize their workflow.

Mobiversal built a custom CRM that unified all client data and integrated with Romanian state institutions (ONRC, ANCPI) and Romcom's proprietary contract management system. The solution provided a consolidated view per client, automated foreclosure notice processing, and enabled bulk communication campaigns. This automation recovered over €6,000 monthly, delivered a project ROI in under four months, and allowed consultants to focus on high-value work.

Romcom