Case Study: Preferred Travel Group launches a rebranded loyalty app with MobiLoud

Preferred Travel Group Got More than 10,000 New Downloads for their Rebranded Loyalty App

Preferred Travel Group, a collective of over 650 independent hotels, faced the challenge of needing a complete mobile app revamp to match the rebrand of its I Prefer loyalty program. With a looming deadline, their outdated app required a full rewrite to meet app store standards, and building a native app from scratch was not a viable option within their timeframe.

MobiLoud provided the solution by converting the group's new responsive website into a native mobile app, enabling an incredibly fast launch that aligned with the rebrand. The results were extraordinarily positive, with stakeholders and users pleased with the new design. Most notably, the MobiLoud-built app achieved more than 10,000 new downloads and was significantly easier for the internal team to maintain and update.

Preferred Travel Group

Joshua Camacho

Senior Software Development Manager