Case Study: HouseFloral grows online sales and streamlines mobile shopping with MobiLoud

HouseFloral - Customer Case Study

HouseFloral, a brick-and-mortar retailer of faux florals and home décor, faced the challenge of scaling its unique, personality-driven shopping experience beyond its physical store to a digital audience. The company needed a mobile app to grow its online presence but found its previous platform clunky and difficult to maintain, creating a significant operational burden. This led them to seek a new solution with vendor MobiLoud.

MobiLoud provided a mobile app that seamlessly integrated with HouseFloral's existing Shopify store, automatically syncing all website changes to eliminate duplicate work. The solution enabled push notifications for customer engagement and offered a superior native shopping experience. As a result, HouseFloral achieved a 50-50 revenue split between retail and online channels, maintained 40% year-over-year online growth, and transitioned to the new app with zero customer disruption.

HouseFloral

Jeremy Rice

Co-founder