Case Study: Leading Global Technology Providing Company boosts mobile ad store visits with Mobilewalla

Leading Global Technology Providing Company - Customer Case Study

Leading Global Technology Providing Company, a global consumer technology provider in the telecommunications and consumer electronics space, wanted to launch a new mobile device and increase market share by reaching a new demographic, especially millennial females. To support this goal, the company worked with Mobilewalla using Location Visitation Attribution and Custom Audience Segments.

Mobilewalla measured the effectiveness of a camera-focused mobile ad campaign by comparing store visits from exposed users against a matched control group, helping the brand understand who converted and why. The campaign delivered a 524% uplift in store visitation, 67% of converters were female, 63% were ages 19–34, and 27% of converters came from a competitive product, proving the campaign drove meaningful offline traffic.