Case Study: Massachusetts Council on Aging boosts member engagement with MobileUp

Massachusetts Council on Aging saves time across 64 workshops with MobileUp

The Massachusetts Council on Aging (MCOA) needed a stronger communication tool for its large annual conferences, as its printed programs were expensive and inefficient. They struggled to reliably update attendees on event changes and experienced glitches with attendee badge scanning. MCOA selected MobileUp's mobile app platform after a comparison based on price, flexibility, and ease of deployment.

MobileUp provided a branded mobile app that centralized event information, enabled personalized schedules, and facilitated real-time notifications. The solution resulted in high member adoption and satisfaction, with substantial time savings thanks to features like spreadsheet uploads. The app also fostered a stronger sense of community and provided a web interface for members hesitant to use the mobile application.

Massachusetts Council on Aging