Case Study: a merchandising company streamlines field merchandising with Mobilengine

Merchandising Company - Customer Case Study

The merchandising company, a major provider of goods for retail, faced significant inefficiency as its employees spent 20% of their field work time on paper-based administration and required extensive backoffice support. This process hindered price monitoring, competitor analysis, and retail supply control. To eliminate this paperwork and enhance operational efficiency, the company turned to Mobilengine for a digital solution.

Mobilengine implemented its mobile forms service to digitize all field administration. The solution allowed merchandisers to collect data on products, placements, prices, and competitor activity using their smartphones, which was then aggregated and systematized in a custom backoffice. The results for the merchandising company included a faster field process enabling more shop visits, promptly accessible data, exact stock numbers, and quick information on out-of-stock situations, significantly boosting the efficiency and precision of their merchandising information flow.