Case Study: Newton achieves ~3x App Store ranking improvement with MobileAction

Newton improves App Store ranking by ~3x with MobileAction

Newton, a digital-first finance platform, struggled to track keyword performance and optimize its App Store presence effectively. Before using MobileAction's ASO Intelligence, the team lacked competitive insights and historical data, making their app store optimization efforts feel strategic and difficult to measure.

By implementing MobileAction, Newton gained access to real-time keyword tracking and competitor analysis. This allowed them to make data-driven updates to their metadata, resulting in a dramatic improvement. With MobileAction's tools, Newton saw its App Store ranking in the Finance category jump from around 70-80 to 25th place, a roughly 3x improvement, alongside significant increases in total reviews and 5-star ratings.

Newton