Case Study: Huuuge Games increases organic installs by 120% with MobileAction ASO Intelligence

Huuuge Games boosts organic installs 120% with MobileAction

Huuuge Games, a major player in the social casino gaming industry, faced the significant challenge of achieving visibility and reaching its target audience in the highly competitive app stores. To overcome this, they turned to App Store Optimization (ASO) with the vendor MobileAction and its ASO Intelligence product.

By leveraging MobileAction's data on keyword ranks and competition, Huuuge Games optimized its app assets. This strategy resulted in a remarkable 120% increase in organic installs across its portfolio within nine months. According to MobileAction, this success saved the company millions of dollars in user acquisition budget and positioned its flagship game as a leader in the global market.

Huuuge Games