Case Study: Timberland achieves 70% conversion increase with MobieTrain

Getting back to better after the Covid-19 Pandemic

Timberland, a global retailer with over 5,500 employees, was challenged with re-engaging its store associates and safely reopening after the Covid-19 pandemic shutdowns. They needed a way to remotivate their workforce and answer critical questions about new safety protocols and evolving customer service. To address this, they partnered with the mobile learning vendor MobieTrain.

MobieTrain implemented a solution consisting of four targeted learning tracks delivered through its platform. These tracks focused on safety, KPIs, purpose-led service, and the new omnichannel retail model. This approach successfully reskilled employees, facilitated a shift to a hybrid retail operation, and drove a significant 70% increase in conversion rates for Timberland, demonstrating the measurable impact of the partnership with MobieTrain.

Timberland

Brian Bodnar

Director Retail Operations and Customer Experience