Case Study: a USA-based fitness application achieves 52.3% higher client retention with MobiDev's AI Fitness Coach

a USA-based fitness application for strength training boosts retention by 52.3% with MobiDev

A USA-based fitness application for strength training was struggling with user churn and maintaining engagement in a highly competitive market. The company partnered with MobiDev to overcome this challenge by developing a custom AI coach that could provide personalized training programs.

MobiDev implemented a solution using Human Pose Estimation for real-time motion tracking and form analysis. They integrated this with health data from wearables to create a highly adaptive AI coaching experience. As a result of this new feature, MobiDev helped the application increase its client retention by 52.3%.