Case Study: Pride in London improves event navigation with Mobi Lab's mobile app

Pride In London launches a React Native app with Mobi Lab for 1 million annual visitors

Pride in London, one of the UK's largest and longest-running pride events attracting around one million annual visitors, required a new mobile application to enhance the festival experience for its attendees. Mobi Lab, an app development vendor, took on this 2019 project pro bono to deliver a solution using their React Native development service.

Mobi Lab designed and built a cross-platform application using React Native, which allowed attendees to navigate the event and plan their visit ahead of the parade. The vendor's teams from both the UK and Estonia collaborated seamlessly to launch the application on time. The result was a significant digital tool that improved the experience for the event's massive number of participants.

Pride In London