Case Study: Meet Cambridge achieves a more engaging digital experience with Mobas

Meet Cambridge boosts venue enquiries with Mobas

Meet Cambridge, the official conference and events bureau for the University of Cambridge, partnered with Mobas to build a high-performing digital platform. Their challenge was to create an online experience that reflected the quality of their venues, improve user navigation, strengthen their brand narrative, and build a scalable website for future updates.

Mobas delivered a redesigned website with an improved user experience, refreshed content, and enhanced search tools. The solution provided a more intuitive and attractive digital experience for event organizers, which led to increased engagement and enquiries from the target audience. The vendor successfully created a scalable content management framework that resulted in clearer communication of venue strengths and a stronger alignment between Meet Cambridge's digital presence and its organisational ambition.

Meet Cambridge