Case Study: Jelson Homes boosts goal completions with MMS website design and development

Jelson Homes boosts goal completions by 40.4% with MMS

The customer, Jelson Homes, required a new website that was built correctly to provide a welcoming feel, an easy-to-navigate user interface, and a strong focus on imagery. MMS Marketing was engaged to address this challenge and develop a website that would also meet modern SEO best practices and user expectations.

MMS Marketing implemented a solution that focused on getting the small details right, much like a Jelson home. Key features included a 'sticky' navigation to ease the customer journey, a newly designed virtual tours layout, and a local area map using Google Maps. The solution was a success, resulting in a 40.4% year-on-year increase in goal completions, which included development enquiries, general enquiries, and registrations.

Jelson Homes