Case Study: Dandara revolutionises CRM with MMS’s bespoke solution

A MMS Case Study

Preview of the Dandara Case Study

Dandara revolutionises CRM rollout with MMS

The customer, Dandara, a leading housebuilder, was hampered by the limitations of its large-scale, off-the-shelf CRM platform. The system was not fit-for-purpose, preventing timely and cost-efficient rollouts. Dandara approached vendor MMS for a bespoke CRM solution to meet the specific needs of its new homes sales process.

MMS implemented a purpose-built, fully integrated CRM platform for Dandara. The solution streamlined lead management, integrated with major property portals and other external platforms, and provided comprehensive reporting. MMS also delivered extensive training and ensured mobile access. The new system revolutionized the business, empowering the sales team to maximize every lead and drastically reducing monotonous admin work. Senior management at Dandara reported being delighted with the results and the unparalleled post roll-out support provided by MMS.


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