Case Study: Euronics achieves faster Shopify Plus site performance with MLveda

Euronics cuts Shopify Plus LCP from 5.8s to under 2.5s with MLveda

Euronics, a consumer electronics retailer, faced significant performance issues with their Shopify Plus store, including slow loading times and poor user experience metrics like LCP, FCP, and TBT. These challenges were negatively impacting engagement and sales. To address this, they engaged the vendor MLveda for a site speed optimization initiative.

MLveda implemented a multifaceted technical solution that included optimizing JavaScript execution, reducing DOM size, improving network payloads and cache efficiency, and minimizing Total Blocking Time. These strategies resulted in dramatic improvements: LCP was reduced from 5.8s to under 2.5s, FCP from 1.1s to under 1s, and TBT from 2.6s to under 300ms. The work by MLveda successfully enhanced the site's speed and user experience, positioning Euronics for improved SEO and conversion rates.

Euronics