Case Study: Peter & Co. Jewelers drives record engagement with MLive Media Group's geo-push notifications

Peter & Co. Jewelers boosts push CTR to 8.12% with MLive Media Group

MLive Media Group partnered with Peter & Co. Jewelers, a family-owned jeweler, to enhance its marketing strategy. The challenge was to increase brand recall and share of voice during critical, high-competition sales periods like Christmas and Valentine's Day.

The solution implemented by MLive Media Group used geo-push notifications to target audiences in specific high-value locations. This campaign achieved an exceptional 8.12% average click-through rate and drove 2,731 total web sessions, with over 60% of those visits coming from new users.

Peter & Co. Jewelers