MKG Marketing
36 Case Studies
A MKG Marketing Case Study
Rutkowski Law Firm, an estate planning and asset protection practice in Michigan, faced the challenge of a fragmented digital presence and inconsistent marketing efforts. They engaged MKG Marketing to act as their fractional marketing leader and build a cohesive marketing engine.
MKG Marketing implemented a full-funnel digital ecosystem for the firm, which included a rigorous email reactivation campaign, unified branding, a content-led YouTube series, and an "Everywhere" ad strategy targeting search, video, and local SEO. This solution drove a 12% revenue increase in 2024 and a further 20% year-over-year growth in 2025, with the client conversion rate rising from 48% to 59%.