Case Study: The Paper Store achieves double-digit revenue growth and streamlined omni-channel ecommerce with Miva

The Paper Store - Customer Case Study

The Paper Store, a specialty retail chain, was held back by a hodgepodge of ecommerce tools and manual processes that limited merchandising flexibility and growth. The team needed a long-term, strategic partner to deliver a flexible, scalable omni‑channel solution without requiring an in‑house development team.

Partnering with Miva delivered a unified storefront that automates product imports, enables non‑technical staff to build landing pages and manage seasonal promotions, and streamlines operations. The result: double‑digit revenue growth, more sessions (+7%), longer session duration (+8.5%), improved product integrity, and faster campaign rollout.

The Paper Store

Josh Pinsonneault

Ecommerce Manager