Case Study: Ray O'Herron achieves a modern, personalized ecommerce experience with Miva

How Ray O'Herron Company brought their ecommerce vision to life

Ray O’Herron Company, a long-time supplier of gear and equipment for police, fire, rescue, and EMS departments, needed to modernize its sales approach as customers shifted from traveling sales reps and printed catalogs to online buying. The company wanted a digital experience that could still feel personalized while showcasing products like helmets, boots, uniforms, flashlights, and tools, and it turned to Miva for help.

Miva, working with NetElixir, built a unique ecommerce website tailored to Ray O’Herron’s needs and vision. The new site brought the company’s ecommerce goals to life and helped create a modern, customer-focused online experience, though the case study does not provide specific numerical results.

Ray O'Herron

Chris O'Herron

Owner