Case Study: Blackburn Marine Distributing achieves 45% YoY growth with Miva

Blackburn Marine Distributing was held back by a limited online presence

Blackburn Marine Distributing had a limited, static online presence that wasn’t connected to its ERP system, making it difficult for customers to do business online. They needed a modern B2B website with better functionality, and they chose Miva to help improve their ecommerce experience.

Miva implemented a new online platform that streamlined ordering, connected more closely to internal operations, and improved the customer experience. The results were immediate: web orders increased from about 5 per month to 5–10 per day, customer service reps spent more time solving customer needs, and Blackburn Marine Distributing saw about 45% year-over-year growth, along with major time savings in shipping and warehouse workflows.

Blackburn Marine Distributing

Bill Blackburn

President