Case Study: Mercantile Bank of Michigan achieves 30-day mobile deposit launch and 400% enrollment growth with Mitek Systems

Bringing Mobile Deposit to Retail Customers in 30 Days

Mercantile Bank of Michigan, a community bank that historically served commercial customers, set out to grow its retail deposit base and reach younger demographics by leveraging digital channels instead of expanding branches. With a strong online banking platform and a commercial RDC program already in place, the bank needed to bring an easy-to-use mobile deposit capability to market quickly to improve convenience and attract new retail customers.

Mercantile deployed Mitek Mobile Deposit in a hosted environment through ProfitStars, launching MercMobile Deposit in just over 30 days. The app lets customers deposit checks by photographing them with a smartphone and provides instant confirmations. Within four months, more than 20% of mobile banking users had adopted the service, monthly Consumer Deposit Capture enrollment rose 400%, and the dollar volume of retail deposits via mobile surpassed the flat-bed scanner channel—helping diversify the customer base and accelerate retail deposit growth.

Mercantile Bank of Michigan

Mike Kroft

Vice President and eBanking Services Manager