Case Study: ANNA Money achieves seamless, automated chat-based onboarding and reduced manual intervention with Mitek Systems

ANNA Money - Customer Case Study

ANNA Money is a mobile business account and 24x7 assistant for SMEs that handles banking, invoicing, expenses and tax filing. The company needed a seamless, chat-based onboarding experience that reduced friction, minimized manual identity checks and kept the process on-brand and conversational so busy founders could sign up quickly.

ANNA implemented Mitek’s SDK to move identity verification to the first step, auto-extract ID data to prefill forms, and fully customize the in-chat UI—adding clear guidance and playful touches while keeping prompts minimal. The result: faster, more automated onboarding with fewer manual interruptions, measurable improvements in completion rates through rapid weekly tests and updates, and time-and-cost savings in customer verification.

ANNA Money

Andy Moore

Design Director