Case Study: Grieg Group unifies its brand and boosts engagement with Mission

Grieg Group launches 9 subsidiary websites with Mission

The Grieg Group faced a challenge with its disparate and outdated collection of websites, which had evolved in different directions and were difficult to update due to a complicated publishing solution. This hindered their "One Grieg Group" vision and their ability to engage target audiences. The vendor Mission was engaged to develop a new multi-site digital branding solution.

Mission implemented a modern design with modular flexibility to unify the brand's identity while allowing subsidiaries to highlight their individual market positions. They provided an intuitive publishing tool to enable cross-publishing and empower multiple editors. As a result, Mission helped launch new websites for Grieg Group and nine subsidiaries, creating a unified brand channel that is now their most important tool for inspiring and engaging customers, partners, and employees.

Grieg Group