Mission
46 Case Studies
A Mission Case Study
Bama Storkjøkken, a large-scale supplier of fruits and vegetables, faced the challenge of being perceived only as a raw material house despite being the country's largest supplier. They needed to reposition themselves as a provider of advice and knowledge, unifying their various subsidiaries under one clear and modern brand identity. They engaged the vendor Mission for a brand identity and communication platform solution.
Mission's solution involved creating a new visual profile focused on the quality and beauty of the food, supported by a comprehensive photo bank featuring the produce and culinary team. This asset library became the foundation for coordinated communication materials and social media campaigns. The results were highly positive, with social media engagement increasing tenfold. The project also won a Design Excellence Award and provided Bama Storkjøkken's staff with effective new branding tools.