Case Study: Karma launches a remote employee engagement tool with Miro

Moving from ideation to product development in Miro

The customer, Karma, a fully remote team that developed an employee engagement SaaS tool, faced the challenge of moving from ideation to launching a new product without an in-person workspace. To collaborate effectively, they used Miro's collaborative visual workspace to share ideas, develop concepts, and document their progress as a distributed team.

Using Miro, Karma's team asynchronously brainstormed, developed their MVP, and conducted remote user feedback workshops. This solution allowed them to quickly incorporate changes and grow their complex product to launch in about a year. As a result, Karma was adopted by major companies and now has over 1.3 million users on 20,000 teams, helping to reduce turnover costs and improve employee bonding. Miro was an indispensable tool throughout this successful development process.

Karma

David Kravitz

Managing Director/Co-Founder