Case Study: Dataguise achieves centralized sales and service operations with Miri Infotech and Salesforce

Dataguise - Customer Case Study

Dataguise Inc., a Fremont-based IT, software, and data security company, partnered with Miri Infotech to streamline operations across inside sales, outside sales, and service teams. As the company grew, it struggled with poor data quality, limited integration, inconsistent reporting, ineffective lead generation, weak marketing visibility, and a fragmented sales process managed across spreadsheets. Miri Infotech recommended and implemented Salesforce CRM, including Sales Cloud, Pardot, Service Cloud, and Data.com.

Miri Infotech designed and deployed a centralized Salesforce solution with sales process automation, marketing automation, case management, data quality tools, website integrations, and role-based data security. The new system improved sales tracking, lead routing, reporting, customer engagement, and support efficiency, while giving Dataguise real-time visibility into KPIs and business performance. As a result, Dataguise achieved cleaner data, more effective marketing campaigns, stronger collaboration across departments, and faster sales growth.

Dataguise

Venkat Subramanian

Vice President