Case Study: Golf Canada reinvents the golfing experience with Mirego

Golf Canada reaches 4.7 stars and 5M completed games with Mirego

Golf Canada, the national governing body for golf, faced the challenge of modernizing its digital presence to engage a broader audience of Canadian golfers. Many players were not members of affiliated clubs, and the existing app needed a redesign. Mirego was enlisted to reinvent the golfing experience through a new mobile application aimed at increasing user satisfaction and membership.

Mirego delivered a comprehensive mobile and Apple Watch application featuring a modern design, detailed course maps, advanced personal statistics, and new game modes. The solution included a special tournament mode for major events and focused on displaying complex data with excellent user experience. The results were significant: user installations grew to 589,000, completed games surpassed 5 million, and the app's App Store rating jumped from 2.3 to 4.7 stars. The vendor also reported that 37,000 participants used the app during two national opens, demonstrating widespread adoption and engagement.

Golf Canada