Case Study: Step Your World inspires city exploration with Miquido’s travel mobile app solution

Step Your World launches App Store’s App of the Day with Miquido and cuts registration drop-off by 6.5%

The customer, Step Your World, faced the challenge of developing a complex MVP for a map-based social travel app tailored for Generation Z. They needed to reconcile a high-quality, artistically-flaired user experience with a technically challenging map implementation. They partnered with the vendor, Miquido, for iOS development and backend services to bring their vision to life.

Miquido implemented a native iOS app in Swift and a backend using Node.js and Nest.js, which included a unique map-based experience for sharing travel guides. The solution was a major success, resulting in the app being named App of the Day on the App Store. Miquido's data-driven approach to refining the app, such as simplifying the registration process, led to a 6.5% decrease in drop-offs, significantly increasing potential annual revenue.

Step Your World