Case Study: Party Houses boosts organic traffic and revenue with Minty Digital SEO and link building

Party Houses increases organic revenue 59% with Minty Digital

Party Houses, an independent holiday agency specializing in large group accommodations across the UK, partnered with Minty Digital to expand its organic search visibility and drive more targeted traffic. Minty Digital employed its reactive PR service to address this challenge.

Minty Digital's solution involved creating and optimizing new regional location pages based on keyword research, followed by a digital PR campaign for local link building. This included capitalizing on trends like the Netflix show "Saltburn" to secure high-quality backlinks. The results were significant, including a 59% increase in revenue from organic traffic year-over-year, a 46.5% increase in purchasers via organic search, and over 3,000 organic clicks to a single new page in 12 months.

Party Houses