Case Study: a U.S. experiential events agency increases brand visibility with Minty Digital

Experiential Events Agency in the U.S. reaches top 3 in New York with Minty Digital

Minty Digital partnered with an experiential events agency in the U.S. that specializes in fashion and beauty brands. The customer's challenge was to amplify its digital footprint, secure valuable media coverage, and increase its overall brand visibility and authority within the industry.

Minty Digital implemented a combined strategy of technical SEO, PR, and social listening. The solution involved conducting a website SEO audit, using social listening to identify PR opportunities, and securing placements in top-tier publications. The results included an estimated reach of 112 million people, $1.4 million in AVE, and achieving top 3 rankings in New York for key terms like "experiential marketing agency."