Case Study: Cognite achieves 100% revenue org adoption of value selling in under a month with Minoa

Cognite reaches 100% revenue org adoption in under a month with Minoa

Cognite, a global organization, faced the challenge of scaling its customer value capability beyond a small, specialized team. Their DIY approach using Google Sheets and Slides was inconsistent and unable to support their international revenue organization. They chose to adopt the Minoa platform to create a centralized and scalable framework for value.

By implementing Minoa, Cognite established a universal framework for building and communicating value, which led to 100% adoption across their entire revenue organization in under one month. The Minoa platform transformed their customer interactions into collaborative decision-making workshops and created a foundation for expanding into value realization and measurement.

Cognite