Case Study: Socomec increases sales revenue with Minitab Statistical Software

Powering Sales with Lean Six Sigma Socomec Optimizes Organization to Increase Revenue

Socomec, a leading manufacturer of power switching and changeover equipment, wanted to optimize its regional sales operations and increase revenue across Europe and Asia. To better understand which sales activities drove revenue, its Lean Six Sigma team in France used Minitab Statistical Software to analyze data from 70 sales team members across nine offices.

Using Minitab, the team applied regression analysis, contour plots, and ANOVA to identify the sales factors and team profiles most strongly associated with higher revenue. Based on these insights, Socomec revised sales indicators, job descriptions, and task delegation, then rolled out improvements in France and expanded them to the Netherlands and Germany. The project also prompted customization of Socomec’s CRM system and launched a broader global review of sales operations.

Socomec