Case Study: Verizon trains retail teams on Google Pixel with Mindspace

Verizon launches Pixel Phone Product Training with Mindspace

Mindspace was engaged by Verizon to prepare its retail sales teams for the launch of Google's first Pixel smartphone. The challenge was to envision a unique and engaging way to train the teams on all the phone's features, moving beyond traditional learning modules or user manuals.

The solution designed by Mindspace was a hands-on, card-based training kit that created a "learn-by-doing" experience. This gamified approach immersed Verizon's sales leaders in challenges and activities to learn the Pixel's functionality, enabling them to effectively train their teams. The solution provided a more effective and scalable training method for the nationwide product debut.

Verizon