Mindspace
15 Case Studies
A Mindspace Case Study
The National Basketball Players Association (nbpa) enlisted Mindspace to gamify the educational component of its Top 100 Camp, an event for elite high school players. The challenge was to transform off-court presentations about making good life choices into a more engaging and interactive experience for the young athletes.
Mindspace developed a companion mobile app that gamified the entire off-court experience. Players used the app to answer questions and play games related to the presentation topics, earning points for themselves and their teams. This solution successfully increased engagement and participation in the camp's educational program.