Case Study: Gazelle Sports achieves 12x ROAS with MINDSCAPE

Gazelle Sports boosts online revenue 128% with MINDSCAPE

Gazelle Sports faced challenges with its digital advertising, including an outdated campaign structure and inaccurate conversion tracking that led to inefficient ad spend. This misalignment with key performance indicators made it difficult to support both e-commerce and brick-and-mortar goals. To address this, they partnered with MINDSCAPE.

MINDSCAPE rebuilt the campaign infrastructure, fixed conversion tracking, and implemented Feedonomics to automate product feeds. By separating online and retail campaigns and leveraging customer data for targeting, MINDSCAPE's solution drove significant results. Gazelle Sports saw a 69% increase in online purchases, a 128% increase in online revenue, and a 12x overall return on ad spend.

Gazelle Sports