Case Study: Venture Trailers achieves increased sales and customer loyalty with Mindgrub

Venture Trailers - Customer Case Study

Venture Trailers, a 30-year East Coast manufacturer of boat trailers and parts, needed its web presence to reflect its product quality and customer service while increasing sales, serving a new direct-to-consumer market segment, and improving loyalty among individual buyers and B2B resellers. To achieve this, Venture Trailers engaged Mindgrub to redesign the site using WordPress and WooCommerce, integrate NetSuite ERP/CRM, add a self-service portal, and improve organic search through a targeted content strategy.

Mindgrub implemented a unified solution—modern e-commerce UX on WooCommerce, NetSuite integrations for programmatic inventory and customer insights, a self-service portal, and hosting on Pantheon to reduce DevOps overhead and time to market. As a result, Venture Trailers generated revenue from a new market segment, improved customer personalization and inventory management, and created a scalable platform for ongoing optimization and increased sales driven by the Mindgrub-led redesign.

Venture Trailers