Case Study: Polk Audio achieves a revolutionary integrated social-jukebox speaker experience with Mindgrub's DJ Stream app

Polk Audio - Customer Case Study

Polk Audio, a well-known maker of innovative home speaker systems, needed a partner to develop a mobile app that would be integrated into the manufacturing and user experience of their new Camden Square Speaker. They engaged Mindgrub to create an app that would be more than a feature—serving as a key selling point and a revolutionary customer journey to distinguish Polk from competitors.

Mindgrub built DJ Stream, a social jukebox mobile app (iOS and Android) that connects up to four DJs to the Camden Square Speaker via Bluetooth, letting users add songs to a group playlist, share music, earn DJ Points, vote, and play Solo Gigs, with YouTube and embedded-system support. The Mindgrub solution delivered a fully integrated experience that became a differentiator and key selling point for Polk, reinforcing their innovative brand positioning.

Polk Audio