Case Study: Almond Laboratories improves online pricing compliance with Minderest

NaturGreen and ECOMIL increase compliance with their online pricing strategy

Almond Laboratories, the multinational parent company of brands like NaturGreen and Ecomil, faced significant challenges in monitoring compliance with its MAP and MSRP pricing strategies across numerous online retailers. The company needed to efficiently track prices for over 300 SKUs, a process that was manually intensive and struggled to keep pace with the rapid changes in e-commerce. They turned to the vendor Minderest for a solution to automate this price monitoring and data collection.

Minderest implemented its tool to automatically match and track Almond Laboratories' products across 14 websites, collecting over 250,000 data points monthly. The solution provided real-time updates and precise price control, which was integrated into the company's systems via an API. This allowed Almond Laboratories to save significant time, maintain strict control over its premium brand positioning, and make faster, data-driven tactical decisions. The vendor Minderest enabled the company to gain previously inaccessible insights and greatly improve its pricing strategy compliance.

Almond Laboratories

Andrea Alcaraz

eCommerce KAM Assistant