Case Study: Ecus Kids improves distributor margins with Minderest

Ecus Kids accesses 100,000+ monthly pricing data points with Minderest

Ecus Kids, one of the largest children's sleep brands, faced the challenge of needing to monitor the online prices of their products to improve pricing and increase profit margins for their offline distributors. They partnered with the vendor Minderest to use its AI pricing platform for price monitoring and competitive market intelligence.

Minderest provided a solution that automated the process, granting Ecus Kids access to over 100,000 monthly data points on prices and product details. The results included consistent product pricing, an increase in sales both online and offline, and higher distributor satisfaction. This increase in average sales prices allowed Ecus Kids to invest more resources into accelerating their growth.

Ecus Kids