Case Study: Remix Fitness achieves revenue retention and membership growth with Mindbody

Remix Fitness - Customer Case Study

Remix Fitness, a boutique studio in Horsham, PA founded by Mary Cate Wampler and Tricia Goodman, faced the sudden challenge of closing its physical studio during COVID-19 and keeping members engaged and revenue flowing. Having started teaching in their homes, the founders needed to quickly recreate that experience virtually while deciding which classes to offer and when to schedule them.

They pivoted early to live Zoom classes, expanded their members-only portal with recorded workouts, launched a Facebook community, posted free Instagram TV videos, introduced drop-in and weekly pricing for non-members, and created family-friendly offerings like the free “Remix Recess” for kids. The mix of virtual programming, social outreach and local press helped them attract new members, maintain income, and strengthen their brand during the pandemic.

Remix Fitness

Mary Cate Wampler

Co-Founder