Mindbody
146 Case Studies
A Mindbody Case Study
Knockout Women’s Boxing Club, founded by Jessica Storch to help women build strength and confidence, struggled as the business grew: scheduling on Post-it notes, manual attendance and payments, limited insight into financial and operational metrics, and a hard-to-navigate website that didn’t convert online traffic. Jessica needed a way to spend less time on administration and more on teaching and growing the business.
She implemented MINDBODY’s gym-management platform (plus the Express and Connect apps) for real-time online scheduling, mobile check-in and payments, and class-size controls, and worked with a Premium Account Coordinator to set KPIs and use reporting. A website redesign with LiveEdit and an updated blog increased online engagement; the result was steadier revenue, clearer business decisions, more time to focus on growth, and plans to expand product lines and move to a larger location.