Case Study: Jean Paul Salon achieves 2,425 online bookings and 27.1% gift card sales growth with MINDBODY

Jean Paul Salon - Customer Case Study

Jean Paul Salon, founded by Jean‑Claude and Anne‑Marie Simille, is a growing salon group in Albany, NY with three locations and about 120 staff. The owners were frustrated by unreliable legacy software, poor customer service, and limited reporting, which made scheduling, payments and tracking business performance difficult.

After switching to MINDBODY, the salon implemented real‑time online booking, integrated payment processing, detailed reporting and the MINDBODY Express app, streamlining appointment handling and staff scheduling. Results included 2,425 online bookings, a 27.1% year‑over‑year increase in holiday gift‑card sales, 3,164 return clients and faster, more efficient operations that support further expansion.

Jean Paul Salon

Anne-Marie Simille

Owner