Case Study: Finley's Barber Shop achieves streamlined bookings and improved customer experience with Mindbody

How Finley's Barber Shop Is Investing in the Future

Finley's Barber Shop, a Texas-based franchise founded in 2008 with 14 locations across Texas and Colorado, reimagined classic barbering with premium touches and strong customer service. The COVID-19 pandemic in 2020 forced temporary closures and raised urgent questions about how to keep customers engaged, reopen safely, and maintain growth under new health guidelines.

Finley's doubled down on Mindbody’s salon software, shifted to mandatory online/pre-booking, staged reopenings using data, and replaced location front desks with a centralized call center that books clients across locations through the software. Those changes streamlined management and accounting, improved the booking experience, produced steady month-over-month recoveries, and delivered a scalable, long-term system for future growth.

Finley's Barber Shop

Scott Finley

Founder