Case Study: GYMGUYZ achieves rapid franchise onboarding and consistent brand growth with Mindbody

GYMGUYZ uses Mindbody to get franchisees up and running quickly

GYMGUYZ is a mobile personal-training franchise headquartered in Plainview, NY that has grown to serve 251 locations. As the company began franchising in 2014, its main challenge was scaling quickly while keeping franchisees aligned with the brand and delivering a consistent, high-quality customer experience.

By using Mindbody’s templated accounts, custom onboarding program, dedicated account rep and 24/7 support, GYMGUYZ can provision new franchisees with sales, marketing and operations systems ready to go. The result is faster, more consistent launches, fewer support calls to corporate, improved client tracking for targeted marketing, and sustainable, scalable growth.

GYMGUYZ

Josh York

Founder & Chief Executive Officer