Case Study: Evolution Laser Clinic achieves increased bookings, revenue and retention with Mindbody

Evolution's Laser Focus A Partnership that Drives Confidence

Evolution Laser Clinic, a spa founded in 2003 with 25 locations (including sites in Sweden), builds its business around instilling confidence through high training and consistent service standards. When COVID-19 hit and their fast-paced, short-treatment model led to many unanswered calls, Evolution needed a flexible software partner to move sales online quickly and stop losing bookings.

Partnering with Mindbody, Evolution launched an online store in about 10 days and deployed Messenger[AI] to capture missed phone bookings—saving on receptionist wages and driving measurable revenue (one location reported an extra $5,400 AUD/month). Combined with Mindbody’s reporting and upcoming Marketing Suite/CRM automation, Evolution improved retention tracking, targeted clients more effectively, and boosted both efficiency and income while maintaining service quality.

Evolution Laser Clinic

Ben Stewart

Chief Executive Officer