Case Study: Burn Boot Camp achieves nationwide multi-location franchise growth with Mindbody

Burn Boot Camp From Parking Lot Workouts to Nationwide Multi-location Franchise Growth with Mindbody

Burn Boot Camp, a fitness franchise focused on building strong women and families, started with parking lot bootcamp classes and quickly grew into a nationwide business. As it expanded into franchising, Burn Boot Camp needed a technology partner to help streamline operations and support franchise growth, and it chose Mindbody and its franchise platform.

Mindbody provided templated franchise sites, strategic account management, and ongoing support to help Burn Boot Camp open new locations and assist franchisees more efficiently. The partnership improved day-to-day operations and gave the team confidence to keep scaling, helping Burn Boot Camp grow into a thriving franchise system with 50% of franchises owned by former members.

Burn Boot Camp

Devan Kline

Founder