Case Study: Auto One achieves eCommerce growth and a better customer experience with MindArc and Shopify

Auto One boosts Black Friday sales 356% with MindArc

Auto One, an automotive retailer, partnered with vendor MindArc to address challenges with its existing eCommerce platform. The challenges included managing a complex inventory of over 23,000 products, improving site navigation, and integrating a vehicle compatibility search tool from Auto Info. They also sought to add flexible delivery options and enhance the overall customer experience.

MindArc implemented a custom Shopify solution that included migrating and customizing the site, integrating the Auto Info search tool, and optimizing performance for high-traffic events. The results were significant, including a 356% increase in Black Friday sales, a 17% growth in organic traffic, and a 46% rise in average revenue per user. This high-performing, scalable site from MindArc has positioned Auto One for continued eCommerce growth.

Auto One