Case Study: 1001 Optometry achieves scalable omnichannel growth with MindArc's Shopify Plus solution

1001 Optometry boosts gross sales 69% with MindArc

1001 Optometry, an Australian eyewear retailer, faced challenges with its costly and unscalable Magento 2 platform. The outdated system lacked real-time integration with their Optomate ERP, leading to manual order processing and a poor online prescription workflow. They partnered with MindArc for a solution.

MindArc migrated 1001 Optometry to Shopify Plus using their Astro Theme and built a real-time ERP integration with their proprietary ArcBridge middleware. The solution included a custom prescription workflow app and virtual try-on technology. The results were significant, including a 69% growth in gross sales, a 64% increase in customer lifetime value, and a reduction in order fulfillment time from 60 days to just 2 days.

1001 Optometry